The Internet is loaded with reviews. If you want to know whether or not the product is legitimate, probably your first stop is Google.
But how do you know the review is legitimate? It’s very easy to make fake reviews. This article shows some of the tell-tale signs.
Fake Positive Reviews From Merchants
How likely are you to buy a product that had terrible reviews? You probably would not at all.
Amazon previously had enormous problems with fake positive feedback on products. This is because anybody could fake reviews, Amazon greatly relies on the accuracy of reviews. This became so much of a problem that Amazon began suing anybody who submitted fake reviews.
While there is no way for Amazon to completely eradicate fake reviews, the lawsuits arguably at least deterred further fake reviews.
The problem isn’t just limited to Amazon. Fake positive reviews occur in just about every industry you can imagine.
When you consider any review, believe only the facts you can verify for yourself. There are some exceptions so, such as if you are looking for somebody’s opinions. The review of Retro casino is an example. It explains the features and experience of the casino, without excessive hype.
An example of a review to be skeptical of would be one that reviews the effectiveness of a roulette system this is because almost every roulette system is a scam. There are indeed ways to beat roulette, but most systems are made to be sold, not to work. As with any scam, you can expect widespread false positive reviews, designed to trick victims.
Fake Negative Reviews
One of the easiest ways to be competition in business is to discredit your competitors. This way, you won’t need to improve your products or make any further investments. But it gives an easy boost your revenue. However, of course is dishonest and immoral. It doesn’t stop scammers from discrediting other scammers, or even legitimate competitors.
I operate numerous gambling forms. And you would think that running an online community isn’t likely to be competitive. The reality is there is often animosity between competing forums. I myself have been victim to attacks from other forum owners. However, there are also competing for owners which don’t particularly care about competition. I specifically mean that competitors are okay with you being a competitor. They may compete by honest means, such as improving their service to members. For implementing features that make their forum more competitive. This is at least the honest way of competing.
Understanding The Reviewer’s Motives
Reviews like at AfricaCasinos.com are more like listings. They are more informative, and the motives of the reviewer are obvious. The website has affiliate links, because the affiliate is paid a commission on signups for new players.
But now let’s say the review is about a roulette strategy. Perhaps the most obvious question is if the roulette system worked, why would anyone tell you about it when they want to keep it to themselves?
Because of this, the majority of reviews you’ll find a more likely to be negative. If a system is a scam, you can expect angry customers will complain about it.
But if the system legitimately worked, you are unlikely to find any legitimately positive reviews. And if you do, it may even be the seller themselves. If the system worked, because it would mean the system is not a scam. But certainly it’s still possible.
My point is consider the motives of the reviewer. What do they have to gain from writing either a positive or negative review?
Is The Reviewer Who They Say?
If you’ve been on the Internet long enough, you should know better than to read anonymous comments on websites. If the same case with anonymous reviews. Never believe anonymous text. Of course there is every possibility that the review may be honest. But be skeptical, and consider what is being said.
Generally fake negative reviews are slanderous, and attack the seller rather than the product. It isn’t always the case though. Personal attacks against competitors are a tell-tale sign of personal grudges. In my experience, personal attacks against me come more from envy, because my technology is clearly superior.
If the review is fake, the reviewer is likely to creator story about who they are, and why they are writing the review. Most often we they will claim to be a customer. If this is the case, and the review is fake, will probably find there is a lot of detail about the product itself you may read only vague claims that the product didn’t work as advertised.
Any business owner can make elaborate stories about their competitors. You just have to use your own brain to see through obvious fabrications.
The Internet is mostly anonymous. Perhaps not to Internet service providers and government agencies, but certainly to everyday people who surf it. All the reviews of products are a primary consideration, they just can’t be trusted. I’m not saying to completely ignore reviews. Just don’t believe everything you read. Whenever you read a claim, verify it for yourself.
If the review is faked, invalidating some other similar facts can give clues regarding the overall honesty of the reviewer. I often say people that tell small lies are likely to tell be lies too.